An example of contextual link building.

Contextual links: Links built within relevant content.

Every webmaster should be focusing on contextual link building when it comes to their SEO strategy simply because these are the MOST POWERFUL kinds of links you can build.

Non-contexual, irrelevant links are quickly losing their power: general directory submissions, sitewide blogroll/footer links, participating in text-link ad schemes like TNX or any similar network that puts your links on totally unrelated sites, etc…

Here’s a tip…

Build relevant links first – any PR that’s on the page just consider gravy.

A lot of webmasters get too “hung up” on the PR of page on where their link is being placed. While PR is important, it shouldn’t be the only factor you search for when it comes to finding good links. Relevancy and the content surrounding the link is going to make for a stronger, more valuable link in the long run.

The 4 Easiest Ways to Tackle Contextual Link Building

1. Article Marketing – Oldie but Goodie

Article marketing – the “ol’ faithful” when it comes to building links. It still works, and works well.

Anytime I see some of my rankings drooping I will fire off some articles and notice a pick-up a week later.

Contextual links galore, make sure the general topic of your articles matches the anchor text of your links in your resource box.

Keep your article marketing natural and consider our Dripped Article Marketing Service.

2. Buying Blog Posts and Reviews on Established Blogs

This is something I used to do a lot but not so much anymore.

I was buying my blog posts from the buy/sell section on DigitalPoint but it really became a chore sorting through the offers. 75% of the messages I would get would be for unscrupulous webmasters trying to sell “high PR” blog posts off of dropped domains. They would even backward-schedule posts so it looked like they had a years worth of posts – luckily Archive.org tells no lies.

Search for established blogs that are relevant to the niche you’re in for the best result.

You can also find good deals on posts from blog networks, but its anyone’s guess as to how long these networks will keep their sites up after the sales stop. Make sure the blogs are spread across a healthy amount of C Class Ips.

3. Create Squidoos and Hubpages

Write some content and create your own Squidoos and Hubpages. Link back to your site twice within the article using your targeted keywords and voila, instant contextual links.

Hubpages will keep the link nofollow until you hit a score of 70. You’ll have to add pictures, unique content, and give it a few links to raise that score.

Getting contextual links from these domains will benefit your site(s) nicely.

We can build 60 contextual links on 30 domains for you – including Hubpages and Squidoo.

4. Hunting for Contexual Links on Do-Follow Blog Posts

This is a nice little way to build contextual links because the content is already on the page, all you have to do is exploit it (and hope your comment/link gets approved).

Using Fast Blog Finder you can find blog posts that contain your keyword somewhere on the page. When it comes to link relevancy, it doesn’t get any better than that.